Freelance writer, editor, public relations specialist
|website design and content
If you want to create interest for potential customers and explain what you’re offering, Web
content should be precise, targeted, user-friendly and well organized. This is your portal to
the outside world.
Web site design
I can design and build a site that you can edit yourself (samples at right). Self-editing is
optional but it can save you money and time.
If you'd rather have me manage the content on the site, I'll do so for a reasonable fee.
Either way, your Web site is an integral part of your marketing effort. Do it right and you’ll
be receiving big dividends.
Search engine optimization
Effective content also needs to incorporate search engine optimization (SEO), strategic
writing that enables potential customers to find you on the Web.
In addition, a good site must be easy to read and easy to navigate, including images,
graphics and helpful links. Can viewers find what they need quickly and easily? If they can,
you've got a potential customer.
If they can’t, they’re going elsewhere. I can help with all of the above.
These are all important factors in the development of Web content.
- What's the best way to describe what you do?
- Who makes up your primary audience?
- What are their interests and motivations?
- What level of detail is necessary for this group?
I designed and developed text for
the sites below. Click on thumbnail
to view the site.
Don’t live in the greater Boston area? No problem. I am a freelance writer, editor and public relations pro who works with clients from all over the country. If you have a
phone and e-mail, I can help you with websites, press releases, brochures, newsletters and more.